Sterling Silver

Sterling silver is comprised of 92.5% pure silver and 7.5% of other metals, usually copper. Fine silver (99.9% pure) is generally too soft for producing jewelry that will not bend or break, so the pure silver is alloyed with either copper or titanium to give it strength, while at the same time preserving the natural beauty of pure silver.

Sterling silver jewelry is used in many of the most popular and desirable jewelry designs because is more tarnish resistant than pure silver jewelry; it will stay brighter and shine longer. Sterling silver is also much less expensive than white gold or platinum, making it an affordable alternative. The price of silver is so low in comparison to other metals because 80% of silver is actually acquired while mining for other metals.